Hi, friends. Happy holidays to all of you. Let’s talk about traffic arbitrage (CPA marketing) on holidays. Some of my and your colleagues stop ad campaigns on holidays. There are obvious reasons to do that: 1) they want to get rest and not take control over campaigns; 2) they work with verticals sensitive to holidays (for example my results in dating in New Year’s Eve (31 Dec – 1 Jan) is worth than in regular days or weekends. Also, fewer new campaigns get started in holidays (fewer moderators in ad networks + fewer affiliate marketers work in Holidays).
I look at that as an opportunity. I’m buying more traffic, this traffic would be of higher quality for the same bid. As you see for the same campaign from 26 to 29 Dec there were 1800 clicks with medium (M) activity, 10000 clicks with low (L) activity, and almost zero with high (H) activity. As you see from 30 Dec to 6 Jan I’ve received 10550 clicks with L activity, 3150 with M, and 150 with H. So, the proportion of M and H activities traffic is higher as I expected.
Also, the conversion ratio even higher in holidays for this campaign. But this could be an accident, cause I’ve launched this campaign only on Dec 26. That’s why while I was turning off not working creatives and zones, CR was lower.
And the same situation on other campaigns, CR on 31 Dec was lower, but on 1st Jan and till today (6th) it’s equal or even better than usual. Thanks for your attention. If you have any question ask them in commentaries to this post.
I’ve seen this in MP channel, so I don’t exactly know how much will be value of this. But they promise that they’ll increase offer payouts. I work with them pretty long, so I think that I wouldd see difference at list for my Poland campaigns.
When you want to start your affiliate marketing jorney you should choose an offer and traffic source. Of cource you could say about tracer, pre-landings, creatives, etc., but in my opinion if you have bad offer or super saturated traffic source your chanses to find your first profit extrwmly decreses. So let’s speak about traffic sources, that I’m using for now and I’m planning to use in 2020.
This is the first and biggest push ads network. Good thing is that owners and team always work on improvement of traffic quality, for example, they’ve added a “free-click” feature. If they determine that from some of the feed sources you’re getting bot traffic – you will not pay.
Minimum deposit – 100 USD
Minimum bid – 0,001 USD (0,1 US cent)– CPC
100 different feeds (but if your balance below 500 USD you could create ad campaigns only for main feed)
Vertical auction (you could buy traffic from MP creatives for one of available countries and verticals)
Loyalty system (when you fill your balance for 500 USD or more you will get “MP”, 1 MP = 15$. The minimum value for exchange is 10 MP)
I love this push ads network. First of all, they always have some promotions for new or existing advertisers. For now, you could get 1000₽ (~15 USD) to test their traffic. Second – they have the lowest minimum CPM on the market 0,01₽ (~0,00016 USD). Third – very fast support in Telegram.
Another one push ads network with HQ cheap traffic. I think there are best split test options in ProppellerAds. When you create your campaign you could create several ad copies, and then in dashboard open your campaign – creatives, and see how it works.
Minimum deposit – 100 USD
Minimum bid – 0,01 USD – CPM
Target by user activity (higher activity – higher CTR)
I love to buy traffic in the CPM model because it gives me the opportunity to buy more cheap traffic. Of course, I could buy Trending.Bid and PropellerAds traffic through Megapush, but when I buy it directly I could buy more for less price.